Platform

The multi-lender financing platform for businesses

Offer consumer and business financing through one branded platform. Ottri connects your business to multiple participating lenders and gives your team one place to manage the entire financing flow.

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Free for businesses. No demo required.

Multi-lender orchestration

Ottri coordinates each application across participating lender programs through one unified flow—helping your business surface more financing paths without managing separate lender systems or workflows.

Ottri financing flow showing available offers from participating lenders

One application

Customers enter their information once instead of restarting with separate lender forms.

Configured multi-lender routing

Ottri coordinates each application across participating programs based on program configuration and application details.

More paths after a decline

If one program declines, eligible applications can continue to additional configured programs without restarting.

Broad credit coverage

Participating consumer lender programs span reported credit profiles from 300 to 850.

Consumer and business financing

Offer customer financing and business financing through one operating platform.

Lender responses in one place

Available offers and status updates return to the same connected financing flow.

Branded application

One branded application. Every available path.

Customers apply, review available financing options, and continue through one experience built around your business—not a lender marketplace or lead-generation journey.

Ottri branded application screen for selecting a financing amount

One guided application

Customers apply once in a single branded flow instead of juggling separate lender forms.

Available options in one flow

Customers can review the financing options available to them before choosing how to proceed.

Mobile-first

Customers can complete the application from their own phone, tablet, or computer.

Your brand stays front and center

Use your logo, colors, and customer-facing identity throughout the experience.

No fragmented lender journey

Customers stay inside your branded Ottri flow instead of moving across lender websites.

Private and secure

Hand-off mode lets customers finish sensitive details privately on their own device.

Omnichannel selling

Every sales channel. One financing platform.

Offer financing on your website, in-store, in the field, over the phone, or through links and QR codes—then track every application in one place.

Ottri mobile merchant dashboard showing financing activity

In-person, remote, or online

Start financing in the room, over the phone, or on the web — one workflow.

QR codes, links & widgets

Share tools that live on sites, invoices, flyers, or texts.

Rep-initiated, customer-completed

A rep starts the application; the customer finishes privately on their own device.

SMS & email invites

Invite customers to apply through branded text or email.

Operations & controls

Run financing from one place.

Manage applications, customer follow-up, available offers, funding status, teams, locations, and activity from one operating view instead of separate lender portals.

Ottri business financing dashboard showing pipeline reporting

Application & pipeline tracking

Every application from submission to funding in one view.

Customer follow-up

Keep open opportunities visible so your team knows where to re-engage.

Funding visibility

Track funded transactions and their status without switching between lender portals.

Roles & permissions

Invite team members and control who can see and do what.

Multi-location management

Run locations, teams, and regions from one operational layer.

Reporting & activity

Understand funded volume, team performance, and account activity.

Embedded financing

Built into the way your business sells.

Start immediately with a hosted branded experience, then add financing to your website, checkout, CRM, or sales workflow through embedded tools and API connections as your operation grows.

Ottri merchant application management table

Hosted branded launch

Start with a ready-to-use financing experience built around your business.

Website and checkout

Place financing inside the digital moments where customers make decisions.

Links, widgets, and QR codes

Add financing to quotes, proposals, invoices, messages, and in-person selling.

Embedded and API connections

Connect financing with the software and workflows your operation already uses.

Intelligence & optimization

Turn financing activity into action.

See where applications start, where customers drop off, which channels and locations perform, and where follow-up can recover more opportunities.

Ottri analytics dashboard showing application starts by financing flow

Routing insight

See how applications move across participating lender programs and where coverage is thin.

Drop-off detection

Spot where applications stall and where to follow up.

Funnel & conversion analytics

Track performance by rep, channel, product, and location.

Program performance

Compare how lender programs, products, and promotions perform across your business.

Open opportunities

See which deals are still in play and worth a follow-up.

Follow-up signals

Give teams clearer signals about where and when to re-engage.

Ottri for businesses

Built for high-ticket businesses

Ottri gives businesses one financing operation across the sales channels, teams, and locations they already use.

Man in red work uniform and white cap standing in front of an open white van holding a yellow and black cleaning machine.

Home Improvement

Financing built for real-world selling.

Support financing in-home, on-site, or online.

Support more applications through participating-lender routing workflows.

Operate across field representatives and multi-region teams.

Deliver one branded experience across configured devices and channels.

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Female doctor in white coat with stethoscope reviewing a medical chart on a desk.

Health Care

Consultation-driven care financing.

Support case acceptance in the clinic or online.

Provide a branded patient experience from intake through lender response.

Support coordinators working with in-clinic and remote patients.

Operate across single clinics and multi-location groups.

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What businesses need to know

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What is the Ottri Platform?

Ottri is a multi-lender financing platform for businesses. It brings branded applications, routing across participating lender programs, available financing options, follow-up, and funding visibility into one operating platform.

Is Ottri a marketplace or lead-generation service?

No. Ottri is the financing infrastructure behind your business’s branded experience. Your business owns the customer relationship while Ottri powers the multi-lender flow, workflows, and operating tools behind it.

Does Ottri support consumer and business financing?

Yes. Ottri supports both consumer and business financing programs through one platform, depending on the programs available to your business.

How quickly can we start, and what does Ottri cost?

Businesses can create an account and start offering financing today without booking a demo. Ottri is free for businesses to use, with no setup or subscription fees. Any participating-lender fees associated with funded transactions are disclosed separately.

How does multi-lender routing work?

A customer completes one application. Ottri coordinates the application through a configured flow across participating lender programs and returns available financing options in one branded experience. Participating lenders determine eligibility, credit decisions, offers, and terms.

Will customers stay under our brand?

Yes. The application and financing experience can carry your business’s branding, colors, and customer-facing identity without sending customers through a fragmented lender marketplace.

Who receives the loan funds?

For funded transactions, funds are deposited directly to the business or merchant—not to the consumer—according to the applicable program’s funding process.

What credit profiles can Ottri support?

Participating consumer lender programs span reported credit profiles from 300 to 850, helping businesses serve a much broader range of customers through one platform. Program availability and eligibility vary.

Looking beyond the business platform?

Explore the Ottri infrastructure designed for your role in the financing ecosystem.

Software platforms

Embed financing inside the product your users already run.

Partners

Distribute financing across the businesses and relationships you serve.

Enterprise

Operate financing across brands, locations, and channels with shared control.

Financial institutions

Connect your credit programs to governed demand across the network.